In the seven years (since 1994), that Lou Gerstner has reigned over
IBM, the company’s earnings per share have increased an average of
27% per year. This remarkable increase in earnings has not gone
unnoticed by the securities markets. Indeed, the company’s market
value has grown from less than $30 billion to over $200 billion
during this period.
2. Evaluate IBM’s Revenue growth, Receivables, and Gross margins
and over the period (be sure to control for seasonality in your
evaluation – e.g., you can address the change in sales by
calculating: (Sales in quarter t – Sales in quarter t of the prior
year) / Sales in quarter t of the prior year. This would give you
thee % change in sales from one year to the next for a particular
quarter.